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Photogenics Launch Metaverse Avatars Of Their Top Models

Photogenics Launch Metaverse Avatars Of Their Top Models

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Model agency Photogenics announced the launch of an avatar division on Wednesday, September 7. Photogenics is an art-based modeling agency, and now they’re taking the modeling industry to a whole new level with this latest move.

Photogenics is the first brand to come up with this beautiful idea. Additionally, this new concept helps models monetize their careers outside of the physical world.

Learn more about Photogenics avatar sharing

Photogenics made the announcement via an Instagram post. It also stated that it plans to venture more into the metaverse and NFT space.

To achieve the goals of its newest booth, Photogenics partnered with Lilium Labs’ Nina Hawkins and Horizon Lab’s 3D filmmaker Sage More. Photogenics debuts with 13 avatar models. Notable models on the list include Sedona Legge, Milan Dixon, Dasha Nguyen and The Fly Twins.

The avatar creation process starts with a face scan, which takes less than 10 minutes. Next, the 3D portrait is edited, fine-tuned and exported. However, this latter part may take a few months.

How will real-life models benefit from this move?

Models may not be able to stay photogenic forever in reality, but their metaverse avatars can. That’s why avatar models are a great way for real-life models to extend their brand into the virtual world, where aging doesn’t affect them and their careers are longer.

Models are now offered more opportunities to benefit from their careers. That’s why the daily prices of real life models are on the rise.

Brands take advantage of metaversal opportunities

The Photogenics avatar division offers a lot of help to other brands that want to use the services of metaverse models. This could be for modeling wearables or shooting a metaverse.

In conclusion, it’s so nice to see brands embracing metaversal opportunities that help increase their brand value. Fashion brands in particular are at the forefront of utilizing the many opportunities offered by the metaverse.



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